Guinness Redesign

posted on November 14th, 2007 by Anthony

You almost had me…

The Wolff Ollins inspired Guinness Can

This interesting Olympic Wolff Ollins inspired design had me worried for a second when it popped up in my inbox. It linked to a page showing these…

The new range of Guinness can designs…

Oooh OK they must be a limited edition thing… ooh where are they going…

Oh good the designer Guinness cans are falling into the floor!

Ahhh it was all an elaboarate ruse! Here’s the real new packaging…

The REAL range of new branding…

the nice crates also get a face lift…

and the Guinness cases too!

Nice they are too.

I was hoping to find some more details, but I couldn’t dig anything up. I can’t quite see what’s been done in the fine detail, but the Original and Foreign Extra labels look good. They keep the tradition but give an overall cleaner, more modern feel – which is the Guinness way really.

A pointless post, but it kept me amused. Have a look at the page for a little bit more info.

They would have been nice collectors pieces though…